Let digital signage and digital self-service applications be promoted with bridging aid
Numerous German companies have found themselves in a very tense economic situation as a result of the lockdowns. But the companies are recovering. Nevertheless, sensible investments in digital technologies are currently being put on hold or postponed to subsequent years. This will ultimately put the brakes on the digitisation drive and the aspirations of the Federal Government throughout Germany. In order to counteract this, the Federal Government is supporting companies that would like to implement their planned projects this year after all with the bridging aid III Plus until the end of October. Digitisation projects are subsidised with up to 20,000 euros.
What is the explicit funding for a digitisation project?
Bridging aid III subsidises fixed operating costs. The breakdown is as follows:
- more than 70 % drop in turnover ⇒ 100 % promotion
- 50 % to 70 % drop in turnover ⇒ 60 % subsidy
- at least. 30 % drop in turnover ⇒ 40 % promotion
Eligible fixed costs also include investments in digitisation, which will be subsidised by up to EUR 20 000 during the funding period. If you want to implement a project for classic digital signage or interactive advertising displays, for example, the costs will be reimbursed depending on the loss of sales. Licenses of our visitor management software redpengoo would also be covered at the respective percentage.
Who is eligible for funding?
To qualify for the assistance, there must be a Corona-related drop in sales of at least 30 percent in each month for which the grant is requested – compared to the reference month in 2019. In principle, companies with a global turnover of up to EUR 750 million in 2020, solo self-employed persons and self-employed members of the liberal professions in their main occupation in all sectors are eligible for funding. Companies that generated more than €750 million in revenue in 2020 are eligible if their industry was directly affected by the lockdown. This applies to the retail and wholesale trade, the event and culture industry, the hotel industry, the catering trade and the travel industry. For November and December 2020, businesses receiving November and/or December aid are not eligible to apply. The application can be made by a tax adviser, auditor, lawyer or sworn accountant. You can find more information about the application here.
Ideas for digital signage applications
Events and trade fairs
Are you already planning the next events or trade fairs for your customers for 2021/2022? Then it makes sense to prepare in time already now.
The general procurement situation for technical components has become even more acute on the global supplier market in recent months. This has already significantly extended delivery times, and supply bottlenecks are also expected for digital infotainment kiosks.
Product and advertising information at the point of sale
For the display of product and advertising information or as product configurators, more and more companies as well as retailers use digital and interactive digital signage solutions for the special customer experience for long-term loyalty.
Whether in shops, showrooms, canteens, business parks, on company premises or at trade fairs and events – the application and design possibilities of modern kiosk systems are unlimited.
Wayfinding
With the forward-looking wayfinding solutions from eKiosk, you can find your destinations in large buildings. Whether as spectacular 3D views or for quick orientation as a path on the map, each path is calculated from a 3D path network and made available for multiple devices: on interactive kiosk systems, in the browser, on mobile devices and as a printout.
Visitor Management
With modern, automated visitor management systems, companies and institutions can centrally control and manage all processes for signing in and out of buildings and on the premises at one or more locations. From appointment dispatch and personalized initial greeting of visitors with issuance of visitor badges to automated check-in for suppliers with digital access control. With the flexible and modular platform redpengoo, companies achieve a new level of security and service when welcoming and checking in visitors.
Would you also like to benefit from a digitisation project with the help of funding? Feel free to contact us at sales@ekiosk.com or use our contact form.
We at eKiosk are one of the leading European providers of digital signage solutions as well as interactive kiosk and self-service systems for innovative digitization projects in any industry. As a full-service provider, we deliver customized digital and interactive communication solutions. As a hardware and software manufacturer, full-service agency and system integrator with its own R&D, the company offers everything from a single source – from planning and project management to production and implementation, rollout, service and support. redpengoo is a brand of the eKiosk GmbH. The software solution for automated visitor management is the first self-developed and hardware-independent software of our company.
Numerous German companies have found themselves in a very tense economic situation as a result of the lockdowns. But the companies are recovering. Nevertheless, sensible investments in digital technologies are currently being put on hold or postponed to subsequent years. This will ultimately put the brakes on the digitisation drive and the aspirations of the Federal Government throughout Germany. In order to counteract this, the Federal Government is supporting companies that would like to implement their planned projects this year after all with the bridging aid III Plus until the end of October. Digitisation projects are subsidised with up to 20,000 euros.
What does the explicit funding for a digitisation project look like?
Bridging aid III subsidises fixed operating costs. The breakdown is as follows:
- more than 70 % drop in turnover ⇒ 100 % promotion
- 50 % to 70 % drop in turnover ⇒ 60 % subsidy
- at least. 30 % drop in turnover ⇒ 40 % promotion
Eligible fixed costs also include investments in digitisation, which will be subsidised by up to EUR 20 000 during the funding period. If you want to implement a project for classic digital signage or interactive advertising displays, for example, the costs will be reimbursed depending on the loss of sales. Licenses of our visitor management software redpengoo would also be covered at the respective percentage.
Who is eligible for funding?
To qualify for the assistance, there must be a Corona-related drop in sales of at least 30 percent in each month for which the grant is requested – compared to the reference month in 2019. In principle, companies with a global turnover of up to EUR 750 million in 2020, solo self-employed persons and self-employed members of the liberal professions in their main occupation in all sectors are eligible for funding. Companies that generated more than €750 million in revenue in 2020 are eligible if their industry was directly affected by the lockdown. This applies to the retail and wholesale trade, the event and culture industry, the hotel industry, the catering trade and the travel industry. For November and December 2020, businesses receiving November and/or December aid are not eligible to apply. The application can be made by a tax adviser, auditor, lawyer or sworn accountant. You can find more information about the application here.
Ideas for digital signage applications
Events and trade fairs
Are you already planning the next events or trade fairs for your customers for 2021/2022? Then it makes sense to prepare in time already now.
The general procurement situation for technical components has become even more acute on the global supplier market in recent months. This has already significantly extended delivery times, and supply bottlenecks are also expected for digital infotainment kiosks.
Product and advertising information at the point of sale
For the display of product and advertising information or as product configurators, more and more companies as well as retailers use digital and interactive digital signage solutions for the special customer experience for long-term loyalty.
Whether in shops, showrooms, canteens, business parks, on company premises or at trade fairs and events – the application and design possibilities of modern kiosk systems are unlimited.
Wayfinding
With the forward-looking wayfinding solutions from eKiosk, you can find your destinations in large buildings. Whether as spectacular 3D views or for quick orientation as a path on the map, each path is calculated from a 3D path network and made available for multiple devices: on interactive kiosk systems, in the browser, on mobile devices and as a printout.
Visitor Management
With modern, automated visitor management systems, companies and institutions can centrally control and manage all processes for signing in and out of buildings and on the premises at one or more locations. From appointment dispatch and personalized initial greeting of visitors with issuance of visitor badges to automated check-in for suppliers with digital access control. With the flexible and modular platform redpengoo, companies achieve a new level of security and service when welcoming and checking in visitors.
Would you also like to benefit from a digitisation project with the help of funding? Feel free to contact us at sales@ekiosk.com or use our contact form.
We at eKiosk are one of the leading European providers of digital signage solutions as well as interactive kiosk and self-service systems for innovative digitization projects in any industry. As a full-service provider, we deliver customized digital and interactive communication solutions. As a hardware and software manufacturer, full-service agency and system integrator with its own R&D, the company offers everything from a single source – from planning and project management to production and implementation, rollout, service and support. redpengoo is a brand of the eKiosk GmbH. The software solution for automated visitor management is the first self-developed and hardware-independent software of our company.